{"id":2389,"date":"2020-08-13T13:11:25","date_gmt":"2020-08-13T13:11:25","guid":{"rendered":"https:\/\/recooty.com\/blog\/?p=2389"},"modified":"2025-02-03T17:49:57","modified_gmt":"2025-02-03T12:19:57","slug":"social-media-recruiting-a-complete-guide","status":"publish","type":"post","link":"https:\/\/recooty.com\/blog\/social-media-recruiting-a-complete-guide\/","title":{"rendered":"What is Social Media Recruiting: Complete Guide for 2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2389\" class=\"elementor elementor-2389\">\n\t\t\t\t<div class=\"elementor-element elementor-element-514a4684 single_inner_blog e-flex e-con-boxed e-con e-parent\" data-id=\"514a4684\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2f14de1d e-con-full case_left_sticky e-flex e-con e-child\" data-id=\"2f14de1d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58f56bca elementor-widget elementor-widget-shortcode\" data-id=\"58f56bca\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n<div class=\"social_sharing\">\n\n    <div class=\"icon\">\n        <div class=\"facebook\">\n            <a href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/recooty.com\/blog\/social-media-recruiting-a-complete-guide\/\" target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2023\/12\/Group-69272.svg\" alt=\"\">\n            <\/a>\n        <\/div>\n\n        <div class=\"linkedin\">\n            <a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Frecooty.com%2Fblog%2Fsocial-media-recruiting-a-complete-guide%2F\" target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2023\/12\/Group-69273-1.svg\" alt=\"\">\n            <\/a>\n        <\/div>\n\n        <div class=\"twitter\">\n            <a href=\"https:\/\/twitter.com\/intent\/tweet?text=What+is+Social+Media+Recruiting%3A+Complete+Guide+for+2026+https%3A%2F%2Frecooty.com%2Fblog%2Fsocial-media-recruiting-a-complete-guide%2F\" target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2023\/12\/Group-69274.svg\" alt=\"\">\n            <\/a>\n        <\/div>\n\n        <div class=\"whatsapp\">\n\t\t\t\t\t\t<a href=\"https:\/\/wa.me\/?text=What+is+Social+Media+Recruiting%3A+Complete+Guide+for+2026%20https%3A%2F%2Frecooty.com%2Fblog%2Fsocial-media-recruiting-a-complete-guide%2F&#038;image=https%3A%2F%2Frecooty.com%2Fblog%2Fwp-content%2Fuploads%2F2020%2F08%2FWhat-is-Social-Media-Recruiting_-Complete-Guide-for-2024.png\" target=\"_blank\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2023\/12\/Group-69278.svg\" alt=\"\">\n\t\t\t<\/a>\n\t\t<\/div>\n\n        <div class=\"link\">\n            <a href=\"#\" onclick=\"copyToClipboard('https:\/\/recooty.com\/blog\/social-media-recruiting-a-complete-guide\/')\" target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2023\/12\/Group-69226.svg\" alt=\"\">\n            <\/a>\n        <\/div>\n\n        <script>\n        function copyToClipboard(text) {\n            \/\/ Create a temporary input element\n            var tempInput = document.createElement(\"input\");\n\n            \/\/ Set the input value to the provided text\n            tempInput.value = text;\n\n            \/\/ Append the input element to the body\n            document.body.appendChild(tempInput);\n\n            \/\/ Select the input text\n            tempInput.select();\n\n            \/\/ Execute the copy command\n            document.execCommand(\"copy\");\n\n            \/\/ Remove the temporary input element\n            document.body.removeChild(tempInput);\n\n            \/\/ Optionally, provide visual feedback to the user (e.g., alert or notification)\n            alert(\"Link copied to clipboard!\");\n        }\n        <\/script>\n    <\/div>\n<\/div>\n\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5cb8c679 e-con-full case_middle e-flex e-con e-child\" data-id=\"5cb8c679\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-215e6c4f e-con-full e-flex e-con e-child\" data-id=\"215e6c4f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4905aa09 elementor-widget elementor-widget-heading\" data-id=\"4905aa09\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is Social Media Recruiting?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac82570 elementor-widget elementor-widget-text-editor\" data-id=\"1ac82570\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Social media recruiting<\/strong> is a type of recruitment strategy that is made up of employer branding and <a href=\"https:\/\/rallyrecruitmentmarketing.com\/what-is-recruitment-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">recruitment marketing<\/a> elements to connect, engage, and hire passive talent on social networks such as <strong><a href=\"https:\/\/recooty.com\/blog\/how-to-post-a-job-on-linkedin\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>, Facebook, Twitter<\/strong>, etc.<\/p>\n<p><a href=\"https:\/\/recooty.com\/blog\/how-to-hire-employees-a-step-by-step-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hiring<\/a> the best talent needs some proactive approach, you can\u2019t solely rely on posting jobs on your <a href=\"https:\/\/recooty.com\/company-career-page\" target=\"_blank\" rel=\"noreferrer noopener\">careers page<\/a> and wait for them to come and apply. To reach them you first need to know where they are which simply translates to social media networks in this age.\u00a0<\/p>\n<p>Apart from recruiting, social media can also be used for <a href=\"https:\/\/recooty.com\/blog\/what-is-employer-branding\/\" target=\"_blank\" rel=\"noreferrer noopener\">employer branding<\/a>. Utilizing this effective medium to communicate your company\u2019s employer value proposition and to improve inbound <a href=\"https:\/\/recooty.com\/blog\/what-is-recruitment\/\" target=\"_blank\" rel=\"noreferrer noopener\">recruitment<\/a> will be beneficial for your overall recruiting efforts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51683f3b elementor-widget elementor-widget-text-editor\" data-id=\"51683f3b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"has-medium-font-size\"><strong>Some important stats you need to know:<\/strong><\/p>\n\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li style=\"list-style-type: none;\">\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li><a href=\"https:\/\/www.crmone.com\/recruitment-software-for-small-business\" target=\"_blank\" rel=\"dofollow noopener\">89% of job seekers<\/a> consider their mobile devices essential for job searching and 45% of those use it at least once a day.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n&nbsp;\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li style=\"list-style-type: none;\">\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>84% of companies are using social media in their recruiting efforts.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n&nbsp;\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>90% of recruiters say that they have found a <a href=\"https:\/\/recooty.com\/blog\/how-to-hire-employees-a-step-by-step-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">hire<\/a> through <a href=\"https:\/\/recooty.com\/blog\/how-to-post-a-job-on-linkedin\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ac28e6 elementor-widget elementor-widget-shortcode\" data-id=\"9ac28e6\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n\t<style>\n\t .recooty_jump_popup_one {\n\t\t\tdisplay: none;\n\t\t\tposition: fixed;\n\t\t\ttop: 50%;\n\t\t\tleft: 50%;\n\t\t\ttransform: translate(-50%, -50%);\n\t\t\tbackground-color: #000000bd;\n\t\t\tpadding: 20px;\n\t\t\tborder: 2px solid #ccc;\n\t\t\tz-index: 9999 !important;\n\t\t\tbox-shadow: 0 0 10px rgba(0, 0, 0, 0.3);\n\t\t\tborder-radius: 12px;\n\t\t\twidth: 100%;\n\t\t\theight: 100vh;\n        }\n\t\t.close-popup-one {\n\t\t\tposition: absolute;\n\t\t\ttop: -10px;\n\t\t\tright: 10px;\n\t\t\tcursor: pointer;\n\t\t\tfont-size: 36px;\n}\n\n\t.recooty_jump_popup_one .wpcf7.js form .wpcf7-response-output{\n\t\tmargin-top: 10px !important;\n\t}\n\t.form_content{\n\n    position: relative;\n    top: 50%;\n    left: 50%;\n    transform: translate(-50%, -50%);\n\twidth: 840px;\n    max-height: 800px;\n    padding: 22px;\n    border-radius: 10px;\n\tbackground-position: center;\n    background-size: cover;\n    background-repeat: no-repeat;\n\t}\n\t.form_content .content_img img.web_view{\n\t\twidth: 800px;\n\t\theight: 400px;\n\t\tobject-fit: cover;\n\t\tpadding: 0px !important;\n\t\tborder-radius: 12px;\n\t}\n\t.form_content .content_img img.mobile_view{\n\t\tdisplay:none;\n\t}\n\t.communication_form .form_group p{\n\t\t align-items: center;\n \t\t display: flex;\n   \t\t justify-content: center;\n\t\t gap:10px;\n\t\t\tposition:relative;\n\t}\n\t.recooty_ai_form .communication_form span.wpcf7-not-valid-tip{\n\t\t\t\tposition: absolute;\n\t\t\t\t top: -40px;\n\t}\n\n\t@media (max-width: 768px) {\n\t\t.form_content .content_img img.web_view {\n\t\t\twidth: 640px;\n\t\t\theight: 400px;\n\t\t\tpadding-bottom:20px !important\n\t\t}\n\t\t.form_content {\n\t\t\twidth: 700px;\n\t\t\theight: 500px;\n\t\t}\n\n}\n\n@media (max-width: 575px) {\n\t\t.form_content .content_img img.web_view{\n\t\t\tdisplay:none;\n\t\t}\n\t    .form_content .content_img img.mobile_view {\n\t\t\t\tdisplay: block;\n\t\t\t\theight: 700px;\n\t\t\t\tpadding-bottom: 20px !important;\n\t\t\t\tpadding-top: 20px !important;\n   \t\t }\n\t    .form_content {\n\t\t\t\twidth: 500px !important;\n\t\t\t\theight: 100%;\n   \t\t }\n\n\t}\n\n\t\t\n\t\t\n@media (max-width: 414px) {\n\t.communication_form .form_group p{\n\t\tdisplay:block;\n\t\ttext-align:center;\n\t\tmargin-bottom:0px !important;\n\t}\n\t.communication_form .wpcf7-not-valid-tip {\n        margin-top: 0px !important;\n        font-size: 12px;\n    }\n\t.communication_form p input{\n\t\tmargin-bottom:10px;\n\t}\n    .form_content {\n              width: 380px !important;\n        max-height: 740px;\n        height: fit-content;\n    }\n\n    .form_content .content_img img.mobile_view {\n       \n\t\theight: 450px !important;\n\t\twidth:340px;\n        object-fit: cover;\n\n    }\n\tbr{\n\t\tdisplay:none;\n\t}\n\t.communication_form .wpcf7-not-valid-tip{\n\t\tmargin-top:0px !important;\n\t}\n}\n\t\t\n\t@media (max-width: 390px) {\n\t.form_content {\n             width: 340px !important;\n        max-height: 740px;\n        height: fit-content;\n    }\n\n\t.form_content .content_img img.mobile_view {\n        display: block;\n        height: 560px;\n}\n\n\t<\/style>\n\n\n    <div class=\"recooty_nxt_one\">\n<!-- \t\t <a href=\"javascript:void(0);\" class=\"show-popup-one\"> -->\n\t\t<a href=\"https:\/\/app.recooty.com\/register?utm_source=blog&amp;utm_medium=banner\" target=\"_blank\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2024\/12\/Recooty-simplies-hiring-3.png\">\n\t\t<\/a>\n\n<!-- \t\t\t\t<div class=\"recooty_jump_popup_one\" id=\"popup-one\">\n\t\t\t\t<div class=\"form_content\" style=\"background-color:#d6f9ff;\">\n\t\t\t\t\t\t<span class=\"close-popup-one\">&times;<\/span>\n\t\t\t\t\t\t\t<div class=\"content_img\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2024\/05\/Recooty-AI-Pop-up-final.webp\" alt=\"\" class=\"web_view\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2024\/05\/Recooty-AI-Pop-up-Mobile.webp\" alt=\"\" class=\"mobile_view\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f21794-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"21794\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/blog\/wp-json\/wp\/v2\/posts\/2389#wpcf7-f21794-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"21794\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.3\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f21794-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div class=\"recooty_ai_form\">\n\t<div class=\"form_inner\">\n\t\t<div class=\"communication_form\">\n\t\t\t<div class=\"form_group\">\n\t\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"email-110\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email address *\" value=\"\" type=\"email\" name=\"email-110\" \/><\/span><br \/>\n<input class=\"wpcf7-form-control wpcf7-submit has-spinner subscribe_btn\" type=\"submit\" value=\"Reserve My Spot\" \/>\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t<\/div> -->\n\n\t\t\n    <\/div>\n\n<!-- \t<script src=\"https:\/\/ajax.googleapis.com\/ajax\/libs\/jquery\/3.7.1\/jquery.min.js\"><\/script>\n  \t\t\t<script>\n\t\t\t\t\n\t\t\tjQuery(document).ready(function($){\n\t\t\t\t\tjQuery('.show-popup-one').click(function() {\n\t\t\t\t\t\tjQuery('#popup-one').fadeIn();\n\t\t\t\t\t});\n\t\t\t\t\n\t\t\t\t\tjQuery('.close-popup-one').click(function() {\n\t\t\t\t\t\tjQuery('.recooty_jump_popup_one').fadeOut();\n\t\t\t\t\t});\t\t\t\n\t\t\t});\n\n\t\t<\/script> -->\n    <\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f0be7aa e-con-full tab_blog e-flex e-con e-child\" data-id=\"2f0be7aa\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af3c19b elementor-widget elementor-widget-heading\" data-id=\"af3c19b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Build a Successful Social Media Recruiting Strategy?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21fdff4d elementor-widget elementor-widget-text-editor\" data-id=\"21fdff4d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The next major step is to build a social media recruiting strategy that works. You don\u2019t need to worry about getting it perfect on the first attempt, your strategy will improve over time as you learn and practice more. So now let\u2019s build a successful <a href=\"https:\/\/recooty.com\/blog\/recruitment-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\">recruitment strategy!<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5b0f30 elementor-widget elementor-widget-heading\" data-id=\"b5b0f30\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Start With Competitor &amp; Candidate Research <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bb0082b elementor-widget elementor-widget-text-editor\" data-id=\"4bb0082b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To begin with, you need to study and ascertain who your competitors are and which platforms they prefer, the type of content they form, specifically for each platform, and also how it matches up to audience engagement.<\/p>\n<p>At the same time, you also need to figure out where your candidates are and it would be brilliant if you can tap a completely new resource for <a href=\"https:\/\/recooty.com\/blog\/recruiting-vs-talent-acquisition\/\" target=\"_blank\" rel=\"noreferrer noopener\">talent acquisition<\/a> altogether.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fd4974 elementor-widget elementor-widget-heading\" data-id=\"5fd4974\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Prepare Ideal Candidate Personas <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a664148 elementor-widget elementor-widget-text-editor\" data-id=\"a664148\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Establishing your candidate persona is a needed step you shouldn\u2019t skip before you hire for any role. Figure out which personality traits will be a add great addition to your culture and balance the same with the needed for the role.\u00a0<\/p>\n<p>Additionally, look at the areas of recruitment where your organization struggles the most and give them priority in your strategy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0938410 elementor-widget elementor-widget-heading\" data-id=\"0938410\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Set Measurable Goals<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e66107d elementor-widget elementor-widget-text-editor\" data-id=\"e66107d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Now it\u2019s time to set measurable goals so you can easily benchmark and bring optimizations to your recruiting strategy as time progress. Find out what you wish to achieve with social media strategy for recruitment that you were unable to do with traditional hiring.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7edb123 elementor-widget elementor-widget-heading\" data-id=\"7edb123\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Define Metrics &amp; Start Measuring<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5787a1 elementor-widget elementor-widget-text-editor\" data-id=\"a5787a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tTracking your<a href=\"https:\/\/docs.google.com\/spreadsheets\/d\/1ZicYfGxr45fSsGlIp9cTujpNMTT5VhVPuk7Bvit3OjM\/htmlview#\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"> recruitment metrics <\/a>will let you decide which platforms and strategies are providing candidates of the highest quality in the shortest time period.\n\nChoose the metrics that directly relate to your goals and have the knowledge of how to effectively measure them. Here are some KPIs <strong>(Key Performance Indicators) <p><\/strong> you can consider:\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Time, cost, and source of hire<\/li> <br>\n \t<li>Offer acceptance rate<\/li> <br>\n \t<li>Social engagement<\/li> <br>\n \t<li>Referral rate<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-321ccac elementor-widget elementor-widget-heading\" data-id=\"321ccac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pick The Right Social Platform <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27918b6 elementor-widget elementor-widget-text-editor\" data-id=\"27918b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To reach the right talent you may require to branch out to more niche social platforms depending on your industry and target candidate personas. Additionally, to organize your process and make your analysis simple you may consider employing a social media management tool.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-192be45 elementor-widget elementor-widget-heading\" data-id=\"192be45\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Include Company People in the Process<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9004a56 elementor-widget elementor-widget-text-editor\" data-id=\"9004a56\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You don\u2019t need to do it all alone. A company is built by its people who define its culture and employer brand, hence they can be your potential brand ambassadors. You need to prepare a calendar and assign different people for creating content and connecting with prospective talent.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a62b9e elementor-widget elementor-widget-heading\" data-id=\"4a62b9e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Make Your Team Ready<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35b2260 elementor-widget elementor-widget-text-editor\" data-id=\"35b2260\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Before going live with the voice of your employees, it\u2019s crucial to make sure everyone uses a cohesive voice that is an actual reflection of the brand and mission of the company. As social media is used by people for various purposes, that\u2019s why you need to make some guidelines so the employees will create content keeping in mind the goal in mind.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d97ea8 elementor-widget elementor-widget-heading\" data-id=\"8d97ea8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Bring Improvement Over Time<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-401fe31 elementor-widget elementor-widget-text-editor\" data-id=\"401fe31\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To do that, set up meeting with your teammates occasionally to review the metrics, goals, and results of social media recruiting. With this, finding the strengths and weaknesses of your program becomes easy. Thereafter, you can make adjustments to your resources and processes to get better results in the future.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d49e1b7 e-con-full tab_blog e-flex e-con e-child\" data-id=\"7d49e1b7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c169451 elementor-widget elementor-widget-heading\" data-id=\"4c169451\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Does Social Media Recruiting Matter?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23cdb032 elementor-widget elementor-widget-text-editor\" data-id=\"23cdb032\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Now let\u2019s understand the importance of why you should employ social media recruitment in your <a href=\"https:\/\/recooty.com\/blog\/recruitment-techniques\/\" target=\"_blank\" rel=\"noreferrer noopener\">hiring strategy<\/a> with the below points we\u2019ve broken down for you:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a283173 elementor-widget elementor-widget-heading\" data-id=\"a283173\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Enhance Your Recruitment Marketing Efforts<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a881598 elementor-widget elementor-widget-text-editor\" data-id=\"6a881598\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>For your recruitment marketing efforts, there is n number of mediums and sources available at your disposal. However, social media has the power to step up your recruitment marketing game, allowing you to reach millions of qualified candidates worldwide in one go.<\/p>\n<p>Billboards, newspapers, events, and other kinds of traditional mediums offer neither immediacy nor scalability at the same level as social media offers. You also can\u2019t track the data you might be interested in the most because it simply doesn\u2019t offer built-in tracking.<\/p>\n<p>With social resources, you can also determine which platforms are performing well so you can focus more on the best-performing ones and optimize your social media recruitment efforts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3dbfdb elementor-widget elementor-widget-heading\" data-id=\"c3dbfdb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Produces a Combination of Content<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16783f0 elementor-widget elementor-widget-text-editor\" data-id=\"16783f0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Since there is no hard rule for the type of content you need to create for social media. You can create anything including plainly written words, videos, interactive content any other type of content for your recruiting marketing.<\/p>\n<p>But one thing you need to remember is that different content performs better on a specific platform, therefore researching to find out what resonates with your target audience is crucial.<\/p>\n<p>You also need to note that you can easily repurpose the content you\u2019ve created for one platform for the other ones just by making minor changes. E.g., if you\u2019ve made an amazing video for Youtube or Facebook, you can use it by taking a small clip of it for Instagram or a screenshot from it for Twitter.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fa093e elementor-widget elementor-widget-heading\" data-id=\"0fa093e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Fosters Your Employer Brand  <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acb21c7 elementor-widget elementor-widget-text-editor\" data-id=\"acb21c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>68% of Millennials<\/strong>, <strong>54% of Gen-Xers<\/strong>, and <strong>48% of Boomers<\/strong> prefer to see companies\u2019 social handles to evaluate their employer\u2019s brand. Additionally, 75% of active job seekers will potentially apply for a job in case the employer manages its employer brand actively.<\/p>\n<p>Considering these <a href=\"https:\/\/www.glassdoor.com\/employers\/blog\/most-important-employer-branding-statistics\/\" rel=\"nofollow noopener\" target=\"_blank\">stats<\/a>, we can safely say that employer brand plays an important role in attracting qualified candidates. And to <a href=\"https:\/\/recooty.com\/company-career-page\">boost your employer brand<\/a>, there\u2019s no better place than social media by showcasing your existing employees, culture, values, benefits, and every other thing that candidates consider before applying.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4f6bb7 elementor-widget elementor-widget-heading\" data-id=\"a4f6bb7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Lessens Time &amp; Cost Per Hire<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7aa26d8 elementor-widget elementor-widget-text-editor\" data-id=\"7aa26d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Companies that leverage social media for recruiting tend to spend fewer resources to hire top talent. Furthermore these companies can fill their position a lot faster in comparison to those who focus on other channels.<\/p>\n<p>For instance, if you advertise on social media it will be a lot cheaper than advertising on job boards and it will help you attract significantly higher-quality candidates in a short time span. The reason? Well, job seekers prefer social media and professional networks as a prime resource for a job search in contrast to job boards, job ads, recruiting agencies, events, etc<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d85a34 elementor-widget elementor-widget-heading\" data-id=\"7d85a34\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Broadens Your Candidate Reach<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d95926e elementor-widget elementor-widget-text-editor\" data-id=\"d95926e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tExcept you are among those few companies which dream company of most candidates, it\u2019s essential to reach as many prospects as possible. It\u2019s because the more candidates you reach the higher the chance to reach top-notch talent and the possibility to hire them. With social media recruiting you can: <p>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li><strong>Connect with passive candidates<\/strong><\/li>\n<\/ul>\n<ul style=\"padding-left:20px; display:grid;\">These candidates are those who might be interested in a new opportunity but aren\u2019t actively looking for it. You can connect with them and provide information after personalizing it as per their interests and expertise.<br>\n \t<br><li><strong>Bring personalization to communications<\/strong><\/li>\n<\/ul>\n<ul style=\"padding-left:20px; display:grid;\">By using this medium to reach out to people through features like direct messaging or comments to kick-start a conversation without appearing overly promotional.\n<br><br><li><strong>Focus on Specific Personas &amp; Industry Experts<\/strong><\/li> \n<\/ul><ul style=\"padding-left:20px; display:grid;\">\nBy opting for paid advertising options on a variety of social media platforms or websites.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28ba6edb e-con-full tab_blog e-flex e-con e-child\" data-id=\"28ba6edb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-757e36e elementor-widget elementor-widget-heading\" data-id=\"757e36e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Top Social Media Recruiting Sites to Consider<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b3d38a elementor-widget elementor-widget-heading\" data-id=\"5b3d38a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. LinkedIn<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d293cd elementor-widget elementor-widget-text-editor\" data-id=\"6d293cd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tBeing the largest professional networking site with over <a href=\"https:\/\/thesocialshepherd.com\/blog\/linkedin-statistics\" rel=\"nofollow noopener\" target=\"_blank\">52 million candidates<\/a> searching for jobs, LinkedIn is the most preferred place for finding top talent.\n\nYou get a complete overview of candidates\u2019 work history as well as a glimpse into their interests, endorsements, and more. Companies like Google and AT&amp;T trust LinkedIn to promote their employer brand across the globe.<p>\n\n<p>\n<strong>How can I connect with potential candidates on LinkedIn?<\/strong>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Begin with sending connection requests to candidates<\/li><br>\n \t<li>Reach out to candidates via direct messaging and introduce yourself and the company.<\/li><br>\n \t<li>Gain attention and authority by engaging with industry-related content on the platform.<\/li><br>\n \t<li>Build rapport by following, endorsing, and writing recommendations for talented people.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3cca28 elementor-widget elementor-widget-heading\" data-id=\"b3cca28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Facebook<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14f7554 elementor-widget elementor-widget-text-editor\" data-id=\"14f7554\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>It\u2019s more of a casual social networking site but that doesn\u2019t mean it can\u2019t be used for social media recruitment. Facebook is a giant platform that already makes it a great hiring resource for recruiters.\n\n<p>Due to its casual nature, you can get an idea about the candidates\u2019 personalities. In addition, it offers a dedicated job board along with various ways to find and engage with candidates.\n\n<p><strong>How can I connect with potential candidates on Facebook?<\/strong>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Follow and connect with potential candidates.<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Join relevant groups or create your own for the position you\u2019re hiring<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Promote your company &amp; employer brand by creating and sharing interesting content.<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Try to start conversations through Facebook Messenger.<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Not to forget, start posting your open positions on Facebook Job Board.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2291445 elementor-widget elementor-widget-heading\" data-id=\"2291445\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Instagram<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ea974e7 elementor-widget elementor-widget-text-editor\" data-id=\"7ea974e7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Millennials and Gen Z are the ones among whom Instagram is popular especially. These two generations cover the major part of the workforce globally and many of them look for companies they\u2019re interested in via platforms like Instagram.<\/p><p>You can understand why Instagram is a great hiring resource by the number of people who use this platform. It has more than one billion users globally including 200+ million in the US only.<\/p><p><strong>How can I connect with potential candidates on Instagram?<\/strong><\/p><ul style=\"padding-left: 20px; display: grid;\"><li>Create different types of visual content to grab the attention of your target audience and encourage them to follow your company page.<\/li><\/ul><div><span style=\"color: #333e49;\">\u00a0<\/span><\/div><ul style=\"padding-left: 20px; display: grid;\"><li>You can actively follow, like, and comment on the content of individuals of interest in order to interact with them.<\/li><\/ul><div><span style=\"color: #333e49;\">\u00a0<\/span><\/div><ul style=\"padding-left: 20px; display: grid;\"><li>Post content relevant to trending topics with suitable hashtags to take part in it.<\/li><\/ul><div><span style=\"color: #333e49;\">\u00a0<\/span><\/div><ul style=\"padding-left: 20px; display: grid;\"><li>By using Instagram\u2019s stories feature host Q&amp;A sessions.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa2288c elementor-widget elementor-widget-heading\" data-id=\"fa2288c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Youtube<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1a4bdd elementor-widget elementor-widget-text-editor\" data-id=\"b1a4bdd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tYoutube can also be a great social platform to <a href=\"https:\/\/dash.recooty.com\/register\">find your next best hire<\/a>. It is the central place where people come to learn something, get entertainment, explore new things, and a lot more. Youtube caters to over <a href=\"https:\/\/backlinko.com\/youtube-users\" rel=\"nofollow noopener\" target=\"_blank\">2 billion monthly active users<\/a> globally and your potential hires might be there wishing to learn more about your company and its culture.\u00a0 Make sure you utilize this platform as much as you can.\n<p class=\"has-medium-font-size\"><strong>How can I connect with potential candidates on Youtube?<\/strong><\/p>\n<p>You can attract potential candidates by making and sharing engaging videos showcasing your:\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>Company culture<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>Employee testimonials<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>Day-in-the-life scenarios,<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>Career &amp; growth opportunities,<\/li>\n<\/ul>\n<div><span style=\"color: #333e49;\">\u00a0<\/span><\/div>\n<ul style=\"padding-left: 20px; display: grid;\">\n \t<li>Behind-the-scenes insights<\/li>\n<\/ul>\n<br><p>These videos will attract top talent and provide a glimpse into your organization\u2019s unique employer brand.<p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcee8b8 elementor-widget elementor-widget-heading\" data-id=\"bcee8b8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Twitter<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb9941c elementor-widget elementor-widget-text-editor\" data-id=\"eb9941c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>includes 73 million users in the US itself. Definitely, you can include this massive platform in your hiring resources list.\n\n<p><strong>How can I connect with potential candidates on LinkedIn?<\/strong>\n<ul style=\"padding-left:20px; display:grid;\">\n \t<li>Find relevant hashtags to get involved in conversations and attract top candidates<\/li><br>\n \t<li>Engage with your potential candidates\u2019 content on Twitter by liking, commenting, tweeting, and retweeting the same<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d38f22 elementor-widget elementor-widget-heading\" data-id=\"7d38f22\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Frequently asked questions<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1c124a FAQ_job elementor-widget elementor-widget-accordion\" data-id=\"d1c124a\" data-element_type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2191\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2191\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20.971\" height=\"20.97\" viewBox=\"0 0 20.971 20.97\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(1107.208 -2833.498) rotate(45)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14.828\" height=\"14.829\" viewBox=\"0 0 14.828 14.829\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(-1228.086 -2779.086)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is social media recruiting?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2191\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2191\"><div class=\"rank-math-answer\">Social media recruiting is the process of attracting, engaging, and hiring candidates through social media platforms such as LinkedIn, Facebook, and Twitter. It involves using social media\u2019s reach and features to advertise job openings, showcase company culture, and connect with potential candidates.<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2192\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2192\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20.971\" height=\"20.97\" viewBox=\"0 0 20.971 20.97\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(1107.208 -2833.498) rotate(45)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14.828\" height=\"14.829\" viewBox=\"0 0 14.828 14.829\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(-1228.086 -2779.086)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is the best social media for recruiting?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2192\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2192\"><div class=\"rank-math-answer\">The best social media platforms for recruiting are <strong>LinkedIn<\/strong>, <strong>Facebook<\/strong>, <strong>Twitter<\/strong>, <strong>Instagram<\/strong>, and <strong>YouTube<\/strong>. These platforms offer a wide reach, diverse audience, and various features for promoting job openings and engaging with potential candidates.<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2193\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2193\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20.971\" height=\"20.97\" viewBox=\"0 0 20.971 20.97\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(1107.208 -2833.498) rotate(45)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14.828\" height=\"14.829\" viewBox=\"0 0 14.828 14.829\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(-1228.086 -2779.086)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Is social recruiting more effective than traditional recruiting?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2193\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2193\"><div class=\"rank-math-answer\">Due to its targeted reach, increased audience engagement, and cost-effective methods, social recruiting can be more successful than traditional recruiting. It allows direct communication, showcases company culture, and attracts passive candidates who may not be actively searching for jobs.<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2194\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2194\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20.971\" height=\"20.97\" viewBox=\"0 0 20.971 20.97\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(1107.208 -2833.498) rotate(45)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14.828\" height=\"14.829\" viewBox=\"0 0 14.828 14.829\"><g id=\"Group_68752\" data-name=\"Group 68752\" transform=\"translate(-1228.086 -2779.086)\"><line id=\"Line_1391\" data-name=\"Line 1391\" x2=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><line id=\"Line_1392\" data-name=\"Line 1392\" x1=\"12\" y2=\"12\" transform=\"translate(1229.5 2780.5)\" fill=\"none\" stroke=\"#122239\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\"><\/line><\/g><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Why use social media recruiting?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2194\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2194\"><div class=\"rank-math-answer\">Social media recruiting is a powerful hiring strategy that enables recruiters to access a wide range of candidates, strengthen employer branding, engage directly, gain valuable insights, and streamline candidate sourcing and screening processes for more effective talent acquisition.<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What is social media recruiting?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<div class=\\\"rank-math-answer\\\">Social media recruiting is the process of attracting, engaging, and hiring candidates through social media platforms such as LinkedIn, Facebook, and Twitter. 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data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b7ef54d elementor-widget elementor-widget-heading\" data-id=\"1b7ef54d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Jump To Section<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e9847ec table_content elementor-widget elementor-widget-text-editor\" data-id=\"5e9847ec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46d42d1 elementor-widget elementor-widget-shortcode\" data-id=\"46d42d1\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">    <style>\n        \/* CSS styling for the popup *\/\n  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input.wpcf7-form-control.wpcf7-submit.has-spinner.subscribe_btn{\n\t\t\tpadding: 8px 16px;\n\t\t}\n\t\t.breadcrumb_caseStudy .col-lg-7.col-md-7.col-sm-12.mx-auto{\n\t\t\tz-index: 0;\n\t\t}\n\n\t\t.form_content .content_img{\n\t\t\tbackground-color:#d5f9ff3b;\n\t\t}\n\n\n    <\/style>\n\t\n    <div class=\"recooty_jump_nxt\">\n<!--\t\t\t\t<a href=\"javascript:void(0);\" class=\"show-popup\" > -->\n  \t\t<a href=\"https:\/\/recooty.com\/demo\" target=\"_blank\">\n\t\t<img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2024\/11\/Black-Friday-Sale.png\" alt=\"\">\n\t\t\t\t\t\n\t\t\t\t<\/a>\n\t\t\t<!--\t<div class=\"recooty_jump_popup\" id=\"popup\">\n\t\t\t\t\t<div class=\"form_content\" style=\"background-color:#D6F9FF;\">\n\t\t\t\t\t\t<span class=\"close-popup\">&times;<\/span>\n\t\t\t\t\t\t\t<div class=\"content_img\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/recooty.com\/blog\/wp-content\/uploads\/2024\/05\/Recooty-AI-Pop-up-final.webp\" 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aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\t\t\t-->\n\t\t\n\t <\/div>\n\t\t\t<script src=\"https:\/\/ajax.googleapis.com\/ajax\/libs\/jquery\/3.7.1\/jquery.min.js\"><\/script>\n  \t\t\t<script>\n\t\t\t\t\n\t\t\tjQuery(document).ready(function($){\n\t\t\t\t\tjQuery('.show-popup').click(function() {\n\t\t\t\t\t\tjQuery('#popup').fadeIn();\n\t\t\t\t\t});\n\t\t\t\t\n\t\t\t\t\tjQuery('.close-popup').click(function() {\n\t\t\t\t\t\tjQuery('.recooty_jump_popup').fadeOut();\n\t\t\t\t\t});\t\t\t\n\t\t\t});\n\n\t\t<\/script>\n    \n    <\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>What is Social Media Recruiting? Social media recruiting is a type of recruitment strategy that is made up of employer branding and recruitment marketing elements to connect, engage, and hire passive talent on social networks such as LinkedIn, Facebook, Twitter, etc. Hiring the best talent needs some proactive approach, you can\u2019t solely rely on posting [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":28734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59,3910],"tags":[1377,1378,1379,1380,1381,1382,1383,1384,1385,1386,1387,1388,1389,1390,1391,1392,1393,1394,1395,1396,1397,1398,1399],"class_list":["post-2389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recooty-articles","category-hr-tutorials-and-tips","tag-creating-a-social-media-recruiting-strategy","tag-recruiting-via-social-media","tag-social-media","tag-social-media-for-recruiting-best-practices","tag-social-media-in-recruiting-process","tag-social-media-platform","tag-social-media-recruiting","tag-social-media-recruiting-best-practices","tag-social-media-recruiting-during-pandemic","tag-social-media-recruiting-examples","tag-social-media-recruiting-software","tag-social-media-recruiting-statistics","tag-social-media-recruiting-strategy","tag-social-media-recruiting-tips","tag-social-media-recruiting-tools","tag-social-media-recruiting-training","tag-social-media-recruitment-advantages","tag-social-media-recruitment-advantages-and-disadvantages","tag-using-social-media","tag-using-social-media-for-recruiting","tag-what-is-social-media","tag-what-is-social-media-recruiting","tag-why-should-you-use-social-media-for-hiring"],"acf":[],"_links":{"self":[{"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/posts\/2389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/comments?post=2389"}],"version-history":[{"count":0,"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/posts\/2389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/media\/28734"}],"wp:attachment":[{"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/media?parent=2389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/categories?post=2389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/recooty.com\/blog\/wp-json\/wp\/v2\/tags?post=2389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}